(Entertainment-NewsWire.com, February 08, 2019 ) This report focuses on the global Blockchain in Media, Advertising, and Entertainment status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Blockchain in Media, Advertising, and Entertainment development in United States, Europe and China.
Consequently, digital advertising relies heavily on stalking online users. Effective advertising targets the people most likely to buy the product. Therefore, advertisers collect user data to determine where to most effectively deploy their resources. Advertisers gather as much personal data as possible and store this data in a centralized manner. This being the case, blockchain in media and entertainment using digital advertising fundamentally clashes with the very nature of cryptocurrency based on blockchain technology.
The key players covered in this study IBM, Microsoft, SAP, Accenture, AWS, Oracle, Infosys, Bitfury, Factom, Guardtime, ARK, Auxesis Group, Nyiax, Metax, BTL, Voise, Bloq, Clearcoin, Decent, Synereo, Brainbot Technologies, Bigchaindb, Iprodoos
