(EMAILWIRE.COM, December 11, 2012 ) Goshen, MA – Quick, time’s a-wasting. Keep your butt in the chair. Drive directly to the finish line. According to creativity coach Marcia Yudkin, such well-worn advice is downright wrong and dangerous for many people. Her new book, Inspired! How to Be More Original, Insightful and Productive in Your Work, offers research, anecdotes, tips and practical techniques for constructing a unique creative process that fits an individual’s personality, talents, lifestyle and preferences (http://www.yudkin.com/inspired.htm ).
“We’re not all wired the same way,” says says Yudkin, the author of 16 previous books on business communication and marketing. “What works for one pontificating guru may not work for the guy in the next cubicle, and what works for him may not work for you.”
In Inspired!, Yudkin turns many common beliefs and recommendations about personal productivity on their heads, explaining why:
* You’ll get more done by taking breaks – or even naps – than by driving relentlessly toward the finish line.
* Trying hard to solve a problem doesnÂ’t yield results as well as sleeping on it.
* Reliable inner knowing may feel like a wild guess.
* Stupid ideas are sometimes the productive ones to focus on.
* Doing just one thing at a time boosts efficiency by up to 40 percent more than multitasking.
* If youÂ’re a kinesthetic person, sitting is the absolute worst posture for thinking for you.
Inspired! How to Be More Original, Insightful and Productive in Your Work is available in paperback for $19.95 at Amazon.com or BN.com and for $9.99 in AmazonÂ’s Kindle store or Barnes & NobleÂ’s Nook store. To order an autographed copy, go to http://www.yudkin.com/inspired.htm .
About the Author
Author Marcia Yudkin (www.yudkin.com) is a long-time writer and entrepreneur known for her creativity. She has published 16 previous books, including a Book-of-the-Month Club selection and another featured on the Oprah Winfrey Show, as well as scores of audio products and PDF reports.
