(Entertainment-NewsWire.com, June 14, 2013 ) Potomac, Maryland -- We've all done it at one time or another. Late night television, 3 A.M. in the morning, just about to dose off in your favorite chair, when all of the sudden the volume mysteriously goes up and there he is, the infomercial guy. He's screaming and extremely animated about the latest, greatest product from ACME advertise anything Incorporated. It slices, it dices, it cleans, it shines, sucks up 10 gallons of water, removes any stain from any material, sham this and oxy that, and if you buy within the next 5 minutes you get a second one free, just pay processing and handling (whatever that is). The product is intriguing, you buy, you get it, use it for a couple days and file it in the cupboard never to see the light of day again. It's human nature. It's called impulse buying.
The new internet marketing company Equipt4 has developed a product which under different circumstances could easily fall into the category of an "impulse buy". The Pick-a-Palooza is a simple device which allows the user to create custom guitar picks from any thin piece of plastic. There are similar products, such as The Pick Punch, being sold and doing quite well on the internet. However, a recurring theme amongst reviewers of the Pick Punch and the Pick-a-Palooza alike is that they have limited uses. Punch out a few picks from old gift and credit cards and that's pretty much it. The picks made from these cards are low quality and do not hold up well.
The Equipt4 team is aggressively addressing this issue with it's new product The Pick-a-Palooza Design Strips. These multi-colored strips are hand cut to dimensions of 2" X 5" to fit perfectly into the Pick-a-Palooza and keep product waste to a bare minimum. "Of course the nature of the Pick-a-Palooza Design Strips is that they can be used with any custom guitar pick making device on the market" says Holly Scanlan the driving force behind Equipt4's marketing plan. Ms Scanlan is a computer programmer by trade and understands the value in bringing a product to market that has unrealized potential. She says the Pick-a-Palooza is a perfect example of a product that is doing well in one niche but can be marketed in other ways to greatly enhance it's value. "We don't see the Pick-a-Palooza as just a novelty, we see a more practical device used in many different ways, and it can be a lot of fun too" says Ms. Scanlan
Moving forward the Equipt4 team is planning on introducing different versions of the Pick-a-Palooza along with more accessories, all part of their plan to maximize the value and potential of this product. The Pick-a-Palooza Design Strips are just the beginning. I guess you could say Equipt4 is another example of unrealized potential........Not for long!
About Equipt4
Equipt4 is an internet marketing company dedicated to quality products along with exceptional customer service. We utilize the vast resources of Amazon.com and add our own personal touch to enhance your purchasing experience. Read more by clicking this link and visiting us at www.equipt4.com
