(Entertainment-NewsWire.com, April 05, 2015 ) New Jersey -- Marketers have only three seconds to capture a prospect's attention on the Internet. That's why author Richard Roberts (http://richardrobertsmarketing.com/seo) announces the release of his new marketing strategies book, 'Marketing Strategies That Deliver Amazing Results', will be available on Amazon kindle starting March 30, 2015.
The book about selling more by doing less, was written specifically to educate local business owners on 9 specific marketing strategies that should be implemented by their business in order to be successful and profitable. The book provides some insights on what they can do to start benefiting from these strategies and inspiration immediately while reading. Roberts has been in sales and marketing both offline and online for over 15 years, and currently owns his own web design and marketing business.
"What I found I that prospects and leads online don't respond that differently from they way they used to offline," He states matter of factually. "What is different is how you reach them to be effective and that's why I wrote my book."
First and foremost, Roberts points to ground zero in marketing - the company or marketer's website. "A critical part of establishing a presence online is creating a clear web development strategy. Research points out that nearly 95% of the reason people misjudge or instantly reject a website is the design aspect," he explains further, "that's because the development of a successful website strategy involves more than simply building a website to match the brand."
These days, marketers only have a few seconds to capture a leads attention and draw them into their sales pitch and product. Known as 'screening and gleaning', websites that don't pass this initial user skim test won't be explored further for more information. With the strategies delivered in Robert's manual, they will be able to improve their sales, increase their customer loyalty bond and take their business forward.
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