"Food Preparation 2017", report is part of Publisher Retail's home retail series, providing a detailed analysis of the market, forecast to 2022 to enable retailers to target outperforming categories to ensure future revenue growth. The report provides quantitative and qualitative analysis of the UK market, evaluating major trends such as healthy living and the influence of food bloggers on product sales. It also provides key insight into consumer attitudes to better understand your core demographic and an in-depth analysis of key market players to target growth opportunities in the market.
Report Scope - Over the next five years general merchandisers will further dominate the market, with sales forecast to grow 14.2% over the next five years. This growth is predominantly driven by discount retailers such as B&M and The Range, supported by their ambitious store expansion plans over the next five years and consumers' increasing desire to trade down. This growth comes at the expense of the grocers, whose market share is forecast to decline by 0.6ppts between 2017-2022. Discounters can offer similar Food Preparation goods at lower prices, making the grocers offer uncompetitive in a price sensitive market.
Reasons to buy - Utilise our five-year forecasts to 2022 for individual product categories and refocus your strategy on key areas of high growth such as gadgets and accessories. - Understand consumer's changing cooking habits and recognise the impact this has on the food preparation market. - Identify how consumers are being influenced by social media and cooking blogs and how to capitalise on this trend. - Compare our analysis on leading food preparation retailers; enhance your understanding of their strengths and weaknesses and retailers' market share growth prospects to gain a competitive advantage. - Recognise which consumers to target and how to drive spend from them by utilising our shopper penetration data and understanding what influences their retailer selection and spending motivations.
Company Profile:
B&M Wilko The Range Poundland Asda Aldi IKEA Amazon Lakeland
