(EMAILWIRE.COM, September 24, 2011 ) Philadelphia, PA -- From 1996-2007 North Americans between the ages of 55 to 64 had a higher rate of entrepreneurial activity than 20-34 year olds. ThatÂ’s according to a study conducted by the Kauffman Foundation, which also concluded that baby boomer run businesses are on the rise because of the InternetÂ’s low barrier for entry, as well as longer human life spans. Retirement options expert Bart Rutherford understands this point completely.
He’s the author of “Earning After Retirement: Creative Ways to Supplement Your Retirement Income,” where he teaches retirees retirees how to take their previous workplace knowledge and flip it into a salable business. He starts off by showing readers how to assess their skills. Readers discover what it takes to work for themselves as a retiree and see which businesses make the most sense for their expertise.
“Suppose in your previous workplace life you loved recruiting and training new hires,” Rutherford explained, “making extra money after retirement could be as simple as starting a computer training business. Retirees have decade’s worth of experience that could make them more valuable as entrepreneurs than they could be working for someone else.”
“Earning After Retirement” delves into several possible business ideas, including: freelance writing, consulting and the virtual assistant business model. Rutherford suggests that favorite hobbies can also become sources of income. In the market research chapter of his book, readers are encouraged to answer several questions to determine if an idea is viable. According to Rutherford forming a mental image of your customer is one of the most important things you can do before starting a business.
To get a copy of “Earning After Retirement: Creative Ways to Supplement Your Retirement Income” visit Rutherford’s website at http://earningafterretirement.com/. The book can also be found in Kindle format or paperback on Amazon.com.
About Bart Rutherford:
Bart Rutherford is a retirement options expert who helps older North American learn how to make money after retirement. He’s also the author of “Phased Retirement: Transitioning From Employment to Retirement.”
(EMAILWIRE.COM, September 24, 2011 ) Philadelphia, PA -- From 1996-2007 North Americans between the ages of 55 to 64 had a higher rate of entrepreneurial activity than 20-34 year olds. ThatÂ’s according to a study conducted by the Kauffman Foundation, which also concluded that baby boomer run businesses are on the rise because of the InternetÂ’s low barrier for entry, as well as longer human life spans. Retirement options expert Bart Rutherford understands this point completely.
